Sunday, 15 April 2012

A Cheeky Ad

"A little bit of cheek goes a long way..."

Advertising really gets my goat sometimes.

I love advertising. The clever concepts you see sometimes and the techniques used in some ads are so ingenious Advertising is something I've been fascinated for a long time. I watched Gruen Transfer religiously, I surf the web non stop sometimes looking for new ads, I wanted to be an advertiser for a long time. But sometimes, some ads just annoy me.

I walked into a surf store to find the picture attached. I was angry. Everything has to be sexual. This ad was essentially telling girls to buy togs that lets their ass hang out for the world to see. This is wrong.

I know I am a guy, and this may just be getting all conservative or something. But I just don't think that these sort of mentalities should be published in society. I don't think young girls should be subjected to this idea that they should always be sexual.

What even annoys me more is that this ad does not spark a bit of controversy, but when a harmless campaign advertising safe sex between homosexual couples (with no explicit concepts in the ad) is released, complaints are made and it's taken down.

The ad that promotes and encourages safety and health is taken down, yet the one that promotes, to an extent sexual promiscuity is left up for all to see.

I do not understand advertising sometimes.

(p.s. this blog has been uploaded from my phone on a bus so I apologise for any grammar or spelling errors).

No comments:

Post a Comment